Discover. Strategize. Create. Scale.
Ajnci is a growth intelligence and commercialization partner for food, beverage, and consumer packaged goods companies. We work at the intersection of consumer insight, product innovation, strategy, and real-world execution. By integrating predictive consumer research with operator-level delivery, we help organizations move from insight to impact faster, with less risk and greater confidence. Our proprietary brand positioning process establishes a singular, durable, ownable point of view at the outset. That foundation ensures every product and initiative reinforces the same strategic goals, as growth compounds over time.
We then design, test, build, validate, and help scale growth initiatives inside the systems that actually determine success. These include retail environments, foodservice operations, kitchens, supply chains, and manufacturing. Our work translates consumer demand into products, platforms, and commercial programs that are not only desirable, but feasible, scalable, and profitable.
We help brands scale through three key differences
Experience & Expertise
We bring the benefit of hiring veterans with decades of operations and marketing expertise without the chaos of new hires who want to fix what's already working. We come in already working as a team to ensure that change and acceleration don't turn into waste. Our full range of offerings means less outsourcing and less time on the learning curve, and ensures that every dollar works harder.
Transparency & Process
Our core tenet is transparency, which comes to life through our clear processes. Our clear communication allows your core team to focus on the day-to-day work of running the business, knowing we are in constant communication as things evolve. We don't have multiple layers of our team to pass down information; we're comprised of experts that work directly with your decision makers to prove concepts and push forward with results.
Speed & Agility
We've created a small but bespoke team with just the right amount of overlap in every facet of business. It's our goal to move - and fail - fast, but also start small, so we can learn and improve, then get to what works, faster. We make this happen through research and on-the-ground experience, which translate through our process into outcomes with greater upside.